Brilliant. Insights Thinking, guides and growth strategies for ambitious UK businesses. https://meetbrilliant.co/insights en-gb Brilliant. © 2026 Mon, 04 May 2026 15:19:13 GMT Why your website isn't ranking (and how to fix it) https://meetbrilliant.co/insights/why-your-website-isnt-ranking Five technical SEO issues that stop small business websites from showing up on Google — and what to do about each one. Thu, 12 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/why-your-website-isnt-ranking SEO hello@meetbrilliant.co (Brilliant.) Shopify vs WooCommerce in 2026: Which is right? https://meetbrilliant.co/insights/shopify-vs-woocommerce-2026 An honest comparison of the two biggest ecommerce platforms, with UK-specific considerations for VAT, payments, and long-term costs. Thu, 05 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/shopify-vs-woocommerce-2026 Ecommerce hello@meetbrilliant.co (Brilliant.) 5 AI automations that actually save time for small businesses https://meetbrilliant.co/insights/ai-automation-small-business-uk Practical automation use cases for UK SMEs — from lead follow-up to data sync — using tools like Make.com, Zapier, and n8n. Wed, 25 Feb 2026 00:00:00 GMT https://meetbrilliant.co/insights/ai-automation-small-business-uk Automation hello@meetbrilliant.co (Brilliant.) The agency model is broken. Here's what's replacing it. https://meetbrilliant.co/insights/agency-model-is-broken Traditional agencies were built for a different era. Bloated teams, opaque pricing, juniors doing senior work. Here's what smart businesses are choosing instead. Thu, 08 Jan 2026 00:00:00 GMT https://meetbrilliant.co/insights/agency-model-is-broken Industry hello@meetbrilliant.co (Brilliant.) We audited 100 UK business websites. The results were embarrassing. https://meetbrilliant.co/insights/uk-website-audit-results Missing meta tags, broken mobile layouts, no schema markup, pages that take 8 seconds to load. We looked at 100 UK SME websites so you don't have to. Thu, 15 Jan 2026 00:00:00 GMT https://meetbrilliant.co/insights/uk-website-audit-results SEO hello@meetbrilliant.co (Brilliant.) What the North West tech scene gets right that London doesn't https://meetbrilliant.co/insights/north-west-tech-scene Less noise, more substance. The North West has been quietly building some of the most interesting digital businesses in the UK — without the inflated day rates. Thu, 22 Jan 2026 00:00:00 GMT https://meetbrilliant.co/insights/north-west-tech-scene Industry hello@meetbrilliant.co (Brilliant.) How AI is quietly changing UK manufacturing https://meetbrilliant.co/insights/ai-changing-uk-manufacturing Yorkshire mills, Midlands factories, North West industrial sites. AI isn't replacing workers — it's changing what they do. Here's what's happening. Thu, 29 Jan 2026 00:00:00 GMT https://meetbrilliant.co/insights/ai-changing-uk-manufacturing AI & Automation hello@meetbrilliant.co (Brilliant.) Why London agencies charge 3x more for the same work https://meetbrilliant.co/insights/london-agencies-charge-more It's not the talent. It's not the process. It's the postcode. Here's the honest breakdown of why London agency rates are what they are — and what you actually get. Thu, 05 Feb 2026 00:00:00 GMT https://meetbrilliant.co/insights/london-agencies-charge-more Industry hello@meetbrilliant.co (Brilliant.) The UK high street isn't dead — it just moved online https://meetbrilliant.co/insights/uk-high-street-moved-online Birmingham, Leeds, Bristol — retailers who adapted are thriving. Those who didn't are gone. Here's what the successful ones did differently. Thu, 12 Feb 2026 00:00:00 GMT https://meetbrilliant.co/insights/uk-high-street-moved-online E-commerce hello@meetbrilliant.co (Brilliant.) Remote-first Britain — where digital talent lives now https://meetbrilliant.co/insights/remote-first-britain The best developers and designers no longer live in London. They moved out, stayed out, and now work for clients anywhere. Here's what that means. Thu, 19 Feb 2026 00:00:00 GMT https://meetbrilliant.co/insights/remote-first-britain Industry hello@meetbrilliant.co (Brilliant.) What we learned working with clients from Glasgow to London https://meetbrilliant.co/insights/working-glasgow-to-london Five years of working with businesses across the UK. Here's what we've learned about what actually works, what doesn't, and what clients really want. Thu, 26 Feb 2026 00:00:00 GMT https://meetbrilliant.co/insights/working-glasgow-to-london Business hello@meetbrilliant.co (Brilliant.) AI search is here — what it means for your website right now https://meetbrilliant.co/insights/ai-search-what-it-means Google's AI Overviews are changing how people find businesses. If your website isn't structured for AI search, you're already behind. Wed, 04 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/ai-search-what-it-means SEO hello@meetbrilliant.co (Brilliant.) The death of the agency retainer — what comes next https://meetbrilliant.co/insights/death-of-agency-retainer Monthly retainers made sense when agencies needed to smooth out revenue. But for clients they were always a bad deal. Here's what's replacing them. Fri, 06 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/death-of-agency-retainer Industry hello@meetbrilliant.co (Brilliant.) Why Core Web Vitals still matter in 2026 https://meetbrilliant.co/insights/core-web-vitals-2026 Google has been talking about page speed and user experience for years. Most UK business websites still fail basic performance tests. Here's the practical fix. Sat, 07 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/core-web-vitals-2026 SEO hello@meetbrilliant.co (Brilliant.) HubSpot vs GoHighLevel — the honest comparison https://meetbrilliant.co/insights/hubspot-vs-gohighlevel Both platforms have passionate advocates. Both have real weaknesses. Here's an honest side-by-side for UK businesses trying to choose. Sun, 08 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/hubspot-vs-gohighlevel Tools hello@meetbrilliant.co (Brilliant.) Why most landing pages fail (and the simple fix) https://meetbrilliant.co/insights/landing-pages-that-fail Most landing pages fail for the same five reasons. None of them are design. Here's what actually determines whether a landing page converts. Mon, 09 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/landing-pages-that-fail Conversion hello@meetbrilliant.co (Brilliant.) Klaviyo vs Mailchimp in 2026 — the ecommerce verdict https://meetbrilliant.co/insights/klaviyo-vs-mailchimp-2026 Mailchimp is familiar. Klaviyo is powerful. For ecommerce businesses the choice matters more than most people realise. Tue, 10 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/klaviyo-vs-mailchimp-2026 E-commerce hello@meetbrilliant.co (Brilliant.) On-demand digital teams — why businesses are ditching agencies https://meetbrilliant.co/insights/on-demand-digital-teams-rise The agency model made sense before the internet made talent borderless. Now the smartest businesses are building on-demand teams instead. Wed, 11 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/on-demand-digital-teams-rise Industry hello@meetbrilliant.co (Brilliant.) AEO — what it is and why your website needs it now https://meetbrilliant.co/insights/aeo-what-it-means Answer Engine Optimisation is the next frontier after SEO. If your content isn't structured for AI answers, you're losing ground. Thu, 12 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/aeo-what-it-means SEO hello@meetbrilliant.co (Brilliant.) The complete guide to Shopify SEO for UK stores in 2026 https://meetbrilliant.co/insights/shopify-seo-complete-guide Shopify is great for selling. It's less great for SEO out of the box. Here's everything UK store owners need to know. Fri, 13 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/shopify-seo-complete-guide E-commerce hello@meetbrilliant.co (Brilliant.) How to brief a web designer without wasting everyone's time https://meetbrilliant.co/insights/how-to-brief-web-designer Most web projects go wrong before they start. The brief is vague, the scope is unclear, nobody agrees on success. Here's how to do it properly. Sat, 14 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/how-to-brief-web-designer Business hello@meetbrilliant.co (Brilliant.) WordPress vs Webflow in 2026 — which to build on https://meetbrilliant.co/insights/wordpress-vs-webflow-2026 Both are capable platforms. The right choice depends on who manages the site, what it needs to do, and how technical your team is. Sat, 14 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/wordpress-vs-webflow-2026 Web Development hello@meetbrilliant.co (Brilliant.) The real cost of a website redesign in the UK https://meetbrilliant.co/insights/real-cost-website-redesign-uk Most redesign projects cost more than expected and take longer than quoted. Here is what actually drives the price and how to budget properly. Sat, 14 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/real-cost-website-redesign-uk Business hello@meetbrilliant.co (Brilliant.) Make.com vs Zapier — which automation tool to choose https://meetbrilliant.co/insights/make-com-vs-zapier Both tools connect your apps and automate workflows. But they suit different types of business. Here is how to choose. Sun, 15 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/make-com-vs-zapier AI & Automation hello@meetbrilliant.co (Brilliant.) How to write a creative brief that actually gets results https://meetbrilliant.co/insights/how-to-write-creative-brief A bad brief produces bad creative. A good brief gives designers exactly what they need. Here is the formula. Sun, 15 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/how-to-write-creative-brief Creative hello@meetbrilliant.co (Brilliant.) The 10-point SEO checklist every UK business website needs https://meetbrilliant.co/insights/seo-checklist-uk-business-websites Most UK business websites fail basic SEO checks. Here is a practical ten-point checklist you can run right now. Sun, 15 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/seo-checklist-uk-business-websites SEO hello@meetbrilliant.co (Brilliant.) Hiring a digital agency in the UK — the honest guide https://meetbrilliant.co/insights/hiring-digital-agency-uk Most agencies look good on paper. The difference shows up in delivery. Here are the red flags and what to actually look for. Sun, 15 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/hiring-digital-agency-uk Business hello@meetbrilliant.co (Brilliant.) It's official: we are Brilliant. https://meetbrilliant.co/insights/brandkraft-is-gone-meet-brilliant Big changes ahead as the team at Brandkraft announce a new solution built for the way businesses actually need to work in 2026. We are Brilliant. Mon, 16 Mar 2026 00:00:00 GMT https://meetbrilliant.co/insights/brandkraft-is-gone-meet-brilliant Company hello@meetbrilliant.co (Brilliant.)